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A lot of dispensaries on the East Coast feel cold. You wait in line, walk up to a counter, buy something and leave. Joyleaf’s owners are women, and they wanted their shop to feel like a friend’s place, somewhere you could wander around, ask anything and leave a little happier than you came in. When I asked them for the one feeling they wanted people to have, they said joy. So everything got bright, warm and a bit loud, from the colors and type to the open showroom where the Joy Tenders come to you.